Nov’ 10 - Till Date
KGK Group, Jaipur
Manager – Corporate Communications and PR
Steered a team of copywriters and journalists with apposite information to develop effective concept based content. Designed various media relations campaigns to generate awareness amongst targeted audiences and the minds of media. Pivotal in organizing press trips along with the designated PR agency. Maintained a close coordination and follow up of media functions / press appointments. Demonstrated excellence in increasing the online media presence via websites, blogs and social media. Dexterously involved in collating information and compiling action plan that is circulated every fortnight. Holds the distinction of handling external agencies and monitoring the operations in order to meet the required quality in definite time. Chalked out the corporate presentations, reports etc for ATL and BTL communications. Leveraged with outstanding skills of preparing brand manual for both internal and external communication. Proactively involved in organizing press conferences in coordination with designated PR concern. Holds the distinction of conceptualizing products for branding and promotion, maintained a close coordination for the execution and distribution of the same. Served as a Brand coordinator for establishing KGK Infrastructure as a real estate wing of KGK Group which involved in-depth interaction with the owners of the brand, using creative knowledge for setting the objectives. Established the brand coordinates for the Entice – Jewellery wing of KGK Group which involved rebranding Entice and bring it more close the core values laid down by the brands owners. Efficiently managed a team of 6 members.
Jan’ 06 – Oct’ 10
HRH Group of Hotels, Udaipur
Manager, Media Office
Played a stellar role in creating and conceptualizing event specific products for promotion. Demonstrated excellence in preparing pre and post event reports for internal and external audience. Holds the distinction of developing targeted interactive medium to better communication among the corporate house. Essayed a vital role in digitization of documents for easy access and multiplying utility.
Assistant Manager, Media Office
Maintained a close coordination for the completion of the film and photo shoots for national and international media. Pivotal in designing books, brochures, booklets, fliers, posters, publicity material for various events and advertisements. Maintained the photo archives for the related requirements. Demonstrated excellence in compiling a monthly newsletter targeting corporate and individual clients which includes reporting, copy writing, editing, designing, etc. Dexterously involved in handling various activities related to copy writing, editing and proof reading of all media related documents and distribution material. Collated various information from various departments of the organization to fulfill the requirement of print and electronic media in an effective manner.
Preceding Assignments
Jun’ 03 – Dec’ 05 with HRH Group of Hotels, Udaipur as Senior Executive – Design, Design and Printing Office
Jan’ 00 – Feb’ 01 with Arena Multimedia, Madhuban, Udaipur as Senior Faculty
Mar’ 98 – May’ 99 with B. L. Mantri and Associates, Saheli Nagar, Udaipur as Junior Engineer
Freelance Assignments
Actively involved in the brand Management for Aravali Pathlabs, Aravali Hospital, Udaipur and developed a parent brand.
Prepared articles for Udaipur Plus, Times of India
